Rogue Magazine’s “Rogue” Joey Mead Cover

I know this is 2 months overdue, but I just had to say something about this magnificent cover. It seems that Rogue caused quite an outrage when they painted the Philippine flag on Joey Mead’s body.

My take on the cover — this particular cover was done tastefully in my opinion. And no, I don’t think the people behind Rogue had intentions of desecrating our Philippine flag.


Why so? Read the cover lines people.

  • THE STATE OF THE NATION: The naked truth about who we are and where we’re going.
  • ROGUE’S HONOR ROLL: Nine Portraits of Philippine Pride
  • WHAT HAPPENED TO THE NATIONAL LANGUAGE?

Nowadays, people tend to think that stunts like this are only pulled off to get more media attention. Maybe so, but it takes more from a person to actually look past the cover and see what’s inside the magazine (or book). More than that, the people from Rogue got millions of pesos worth of media mileage from the ruckus they caused. That in itself (even if unintentional), is enough indication that the issue fulfilled its purpose. They reeled the media in. They reeled the horny guy reader in. What more can you ask for?

Don’t get me wrong though, I still would have picked up the magazine because of the ehem, cover lines.

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5 Responses to “Rogue Magazine’s “Rogue” Joey Mead Cover”

  1. Adrian Jose Says:

    Doesn’t matter whether the coverlines or the controversy of it all made the magazine sold more. Under the constitution, it’s illegal to use the flag as adornment. No ifs or buts.


  2. ALvs Says:

    Hi Adrian,

    I’m not familiar with laws regarding the usage of the Philippine flag, so the way I see it, if they had done this to intentionally desecrate what the flag stands for, then they deserve all the punishment that is due.

    There’s a saying that it’s easier to ask for forgiveness than to ask for permission. This is a situation that may have been indicative of that.


  3. nan Says:

    But this is ok?

    I don’t get it. This jacket is..erm less interesting and branded.


  4. nan Says:

    I mean THIS.


  5. Frances Says:

    yep, it’s unconstitutional to use the flag as a costume, a dress, etc. diba adidas made that really cool track jacket of the flag? and they had to pull it out from stores asap because they could go to jail for it. haaay sayang. ang ganda pa naman ng jacket na yun.

    kiss mariel for me!!!


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